The New Economics of Advertising

How are agencies being valued today? How does Wall Street currently view this business? What are the emerging forces that will drive positive stock prices? How are the internal economics of agencies changing? A group of top financial minds confront these questions as well as how their answers can help forge an economically viable future for the industry. CNBCs David Faber poses the hard questions to a panel which includes two of the most influential analysts of the marketing industry. Moderator: David Faber, Anchor and Reporter, CNBC Panelists: Miles Nadal, Chairman and CEO, MDC Partners Alexia Quadrini, Advertising Analyst, JP Morgan Nancy Peretsman, Advertising Analyst, Allen & Co.