Monday 17 October 2011

Write down the Porter’s 5 Forces Model of Competition.

Threat of New Entrants Ratio of new entrants in the industry greater the ratio greater will be intensity of competition.• Bargaining Power of Buyers: When completion is intense and number of manufacturer is greater the buyer have more options for product switching over this will increase the buying power of buyer• Threat of Substitute: As obvious from the term greater the threat of new entrants will result in greater higher completion that in tern will result in increase in the number of substitutes• Bargaining Power of Suppliers: Greater number of the supplier will provide the stronger buying power to the manufacturer/customer and vice versa• Rivalry Among Competing Firms in Industry: Larger number of the manufacturers and greater number of product variety increases the rivalry among the competitors, which demands for more quality and customer satisfy9ng products in order to meet the competition.

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